Tourism in Arkansas – who is our typical tourist?

March 6, 2013 Ronda Uncategorized

People come from all over the country to visit the Natural State. As the weather warms up and Arkansas welcomes more visitors, do you know how to prepare your business for their arrival? The first step in getting ready for visitors is knowing more about them. Where do they live? What are their favorite things […]


ASBTDC, hospitality, small business,

Winning at TripAdvisor reviews

February 7, 2013 Jennifer Online Presence

TripAdvisor announces in May of each year its Certificate of Excellence Awards. This award is very prestigious online and only given to the best-rated hospitality businesses with a focus on hotels, restaurants and attractions. Only 10% of all rated businesses receive it. Honorees get a digital recognition badge to display on their websites, a press […]


hospitality, online marketing, reviews,

iPads instead of menus, really?

December 14, 2012 Ronda Tablet Technology

Yes, tablets are now showing up in restaurants for customer use. Miami New Times featured a restaurant in their area using iPads to serve hot dogs. To answer my own question about what customers think of this idea, I investigated this restaurant on Yelp. Customers responded to ordering via iPad as “novel” and “fun,” and […]


hospitality, iPad, mobile technology, paperless, small business,

Mobile card processing ideal for restaurants

November 30, 2012 Ronda Tablet Technology

The last time your server said, “I’ll be your cashier,” did you cringe at the thought of your credit card being taken to an unknown place where access to your digits was temporarily out of your control? As a consumer, I get nervous when my credit card gets out of my sight. Restaurants are the […]


hospitality, Square,

Anyone can use review sites to become a critic

November 6, 2012 Ronda Mobile Marketing

Benjamin Franklin said, “Critics are our friends; they show us our faults.” Even as forward thinking as Ben Franklin was, I’m sure he never would have considered that anyone and everyone could be a published critic on a medium with millions of readers. I never thought of the possibility myself until recently when my family […]


ASBTDC, hospitality, online presence,

Using social media in the hospitality industry

October 25, 2012 Ronda Online Presence

As more people turn to their smartphones to stay connected, the hospitality industry is sitting pretty to be found by travelers. The key to being found, though, is in understanding the tools that are available and maintaining an effective online presence. Travelers today turn to social media sites like Yelp to find the best breakfast […]


hospitality, online presence, social media,

Online marketing opportunity for Sebastian Co. hospitality businesses

October 11, 2012 Gwen Online Presence

Fort Smith-area hospitality businesses, would you like to know how to attract more customers with online marketing? Have we got a deal for you! Hospitality and tourism-related small businesses in Sebastian County are invited to take advantage of free seminars and other services being offered the next 12 months by the Arkansas Small Business and […]


ASBTDC, hospitality, online marketing, small business,